Who is Priya Sachdev? A Detailed Look at Sunjay Kapur’s Third Wife

Who is Priya Sachdev

Priya Sachdev Kapur, a prominent Indian-American businesswoman, former model, and socialite, has carved a unique space for herself in Delhi’s elite circles and beyond. Known for her marriage to industrialist Sunjay Kapur, the ex-husband of Bollywood actress Karisma Kapoor, Priya’s life is a fascinating blend of glamour, business acumen, and family values. Following Sunjay’s tragic death on June 12, 2025, due to a heart attack during a polo match in England, Priya’s story has come under renewed spotlight. This comprehensive blog explores her early life, education, career, high-profile relationships, and her role as a mother and stepmother in a blended family, offering a detailed portrait of a woman who balances elegance, ambition, and resilience.

Early Life and Family Background

Priya Sachdev was born on December 15, 1977, in New Delhi, India, into a well-established business family. Her father, Ashok Sachdev, is a renowned car dealer and the head of The Sachdev Group (TSG) Automotive, one of India’s largest car dealerships. Her mother, Pinky Sachdev, has supported the family’s business and social endeavors. Priya grew up alongside her siblings: sister Charu Sachdev and brothers Hans Sachdev and Harpreet Sachdev. Raised in Delhi’s affluent circles, Priya was exposed to a world of privilege and opportunity from a young age, which shaped her cosmopolitan outlook.

Her formative years were spent at The British School in New Delhi, where she completed her A-levels in mathematics, biology, and art. This diverse academic foundation reflected her multifaceted interests, which later translated into her varied career path. Priya’s upbringing in a business-oriented family instilled a strong work ethic and an entrepreneurial spirit, which would become evident in her professional ventures.

Education

Priya Sachdev pursued higher education at prestigious institutions, showcasing her intellectual prowess. She graduated from University College London (UCL) with a Bachelor of Science degree, double majoring in Mathematics and Business Management, in 1999. Additionally, she is often cited as having studied business management at the London School of Economics (LSE), though some sources specify her primary degree from UCL. Her education in London equipped her with a global perspective and a strong foundation in finance, which she initially applied in her early career before transitioning to fashion and entertainment.

Career: From Finance to Fashion and Entertainment

Priya Sachdev’s professional journey is a testament to her versatility and ambition. She began her career as an investment banking analyst, focusing on mergers and acquisitions at Credit Suisse First Boston in London. Her role as a financial analyst in Boston further honed her skills in the corporate world. However, Priya’s interests soon shifted toward the creative industries, leading her to return to India and join her family’s business, The Sachdev Group (TSG) Automotive, where she contributed to its operations.

Transition to Fashion and Entertainment

In the early 2000s, Priya ventured into the glamour world, leveraging her charisma and elegance. She started as a model, appearing in several high-profile television commercials, including a Lux Body Wash advertisement alongside Bollywood star Kareena Kapoor, who would later become her sister-in-law through her marriage to Sunjay Kapur. Priya also featured in Punjabi music videos for artists like Jazzy-B and Jassi Sidhu, gaining recognition in the entertainment industry.

Her most notable on-screen appearance was a small role in Yash Chopra’s romantic comedy Neal ‘n’ Nikki (2005), where she played the love interest of Uday Chopra’s character. The film, which also starred Tanishaa Mukherji, was a box office flop, but Priya’s brief stint in Bollywood added to her public profile. Despite her family’s initial reluctance to see her enter showbiz, Priya pursued these opportunities, showcasing her determination to carve her own path.

Entrepreneurial Ventures

Priya’s true calling emerged in the fashion industry, where she established herself as a successful entrepreneur. She founded TSG International Marketing Pvt. Ltd., the parent company of the luxury boutique chain Kitsch, which has a pan-India presence. Alongside her sister Charu Sachdev, she launched Rock N Shop in 2015, an online store for luxury brands, catering to India’s growing demand for high-end fashion. Priya also holds significant roles within the Sona Group, serving as the Group Director for Corporate Communications and Managing Director of Sona Autocomp Holding Pvt. Ltd., aligning her business acumen with her husband’s automotive empire.

Her entrepreneurial ventures reflect her ability to bridge the worlds of business and glamour, making her a respected figure in both Delhi’s social circuit and India’s corporate landscape.

Personal Life: Marriages and Family

Priya Sachdev’s personal life has been as high-profile as her professional endeavors, marked by two significant marriages and her role in a blended family.

First Marriage: Vikram Chatwal

In 2006, Priya married American hotelier and actor Vikram Chatwal in a lavish wedding that spanned ten days across three Indian cities—Mumbai, Udaipur, and Delhi. Estimated to cost USD 20 million, the wedding was a grand affair attended by over 600 guests from 26 countries, including international celebrities like Bill Clinton, Sean Combs, Naomi Campbell, and Lakshmi Mittal. Priya and Vikram welcomed their daughter, Safira Chatwal, in 2006. However, their marriage faced challenges due to Vikram’s struggles with drug abuse and differing life goals, leading to their divorce in 2011. Despite the separation, Priya has maintained a co-parenting relationship with Vikram for Safira’s well-being.

Second Marriage: Sunjay Kapur

Priya met Sunjay Kapur in 2012, reportedly on a flight, where they connected over shared interests and dispelled misconceptions about each other’s public personas. After dating for five years, they married in a private ceremony in Delhi on April 13, 2017, followed by a chic reception at the NoMad Hotel in New York, featuring a Japanese cherry blossom theme. Priya later explained their choice of an intimate wedding, noting that both had experienced high-profile weddings in the past and preferred a quieter celebration.

In December 2018, Priya and Sunjay welcomed their son, Azarias Kapur, whose name means “God has helped” in Hebrew. Priya has been a devoted mother to Azarias and Safira while fostering a warm relationship with Sunjay’s children from his marriage to Karisma Kapoor—daughter Samaira and son Kiaan. Her social media posts often highlight the blended family’s unity, with heartfelt birthday wishes for Samaira and Kiaan, such as calling Samaira “princess” and Kiaan “the apple of our eye.” These gestures have earned her admiration for maintaining a harmonious family dynamic.

Priya’s commitment to co-parenting extends to her philosophy of avoiding negativity toward ex-spouses, as she stated in an interview with The Economic Times: “Both of us have never tried to instil any negativity in our children towards our ex-spouses.” This approach was evident in family gatherings, such as Samaira’s 18th birthday in 2023, where Priya, Sunjay, Karisma, and their children came together to celebrate, showcasing their ability to prioritize their children’s happiness.

Priya Sachdev and Sunjay Kapur: A Partnership Beyond Love

Priya and Sunjay’s marriage was not just a personal union but a partnership rooted in mutual respect and shared values. Sunjay, the Chairman of Sona Comstar, was a prominent industrialist, and Priya complemented his success with her own achievements in fashion and corporate communications. Their relationship was marked by a commitment to family, as seen in their efforts to create a nurturing environment for their blended family.

In a 2022 interview with Indian Silicon Valley on YouTube, Sunjay spoke about their dedication to parenting, revealing that they worked with a parenting coach to navigate the complexities of a blended family. He emphasized their goal of fostering love and unity among their children, stating, “It’s not always easy when you have a blended family, but we have been very fortunate to have a system where we all work together, where we all love each other and I want that to continue even after my wife and I, our lifetime.”

Priya’s social media presence further reflects her devotion to family. She frequently shares moments of joy, such as celebrating Azarias’s first Diwali in 2019 with Safira, Samaira, and Kiaan, captioning the post, “A special and perfect Diwali with his siblings. Blessed to have our beautiful Family!” Her posts also highlight her pride in Sunjay’s achievements, such as his involvement in the Champions of Change initiative alongside Prime Minister Narendra Modi, where she wrote, “My champion is here with our honourable PM, so proud of you and your achievements, success, and growth!”

Priya’s Role in the Wake of Sunjay Kapur’s Tragic Death

On June 12, 2025, Sunjay Kapur passed away at 53 after suffering a heart attack during a polo match at the Guards Polo Club in England. Reports suggest that the incident was triggered by accidentally swallowing a bee, causing throat irritation, followed by a fatal cardiac arrest. Priya, as his widow, has been thrust into the spotlight, navigating the loss of her husband while supporting their son Azarias and maintaining the family’s unity.

The tragedy drew widespread condolences, with posts on X reflecting public sentiment. One user, @TheBettyRubble, noted, “Pretty rude to ignore his current wife/widow Priya Sachdev and his son with her!” highlighting Priya’s significance in Sunjay’s life. As a businesswoman, Priya is likely to continue her leadership roles within the Sona Group and her fashion ventures, while her grace and resilience will guide her family through this challenging period.

Public Persona and Social Media Presence

Priya Sachdev is a well-known figure in Delhi’s social circuit, often described as a page-3 socialite. Her Instagram account is a window into her life, showcasing her love for fashion, fitness, and family. She frequently posts motivational content, workout videos, and heartwarming family moments, such as congratulating Safira for winning second place in a dressage competition or celebrating her anniversary with Sunjay with the caption, “You complete me as a woman in every possible way, you make me feel beautiful every moment.”

Her ability to balance her public persona with her private responsibilities has earned her admiration. Whether attending high-profile events or managing her businesses, Priya exudes elegance and poise, making her a fascinating figure in both Bollywood and business circles.

Legacy and Impact

Priya Sachdev Kapur’s story is one of transformation, perseverance, and connection. From her early days as a financial analyst to her ventures in modeling, acting, and fashion entrepreneurship, she has navigated diverse industries with success. Her high-profile marriages to Vikram Chatwal and Sunjay Kapur brought her into the public eye, but it is her grace in managing a blended family and her dedication to her children that truly define her.

As she moves forward following Sunjay’s untimely death, Priya’s strength and business acumen will likely continue to shape her legacy. Her ability to foster unity among her children and stepchildren, maintain a successful career, and remain a prominent social figure underscores her multifaceted identity. Priya Sachdev Kapur is not just Sunjay Kapur’s third wife but a woman who has built a life of purpose, elegance, and resilience.

Priya Sachdev Kapur is a dynamic individual whose journey spans finance, fashion, entertainment, and family. Born into a prominent Delhi family, educated at top institutions, and successful in her entrepreneurial ventures, she has left a mark in every field she has entered. Her marriage to Sunjay Kapur and her role as a mother to Safira and Azarias, as well as a stepmother to Samaira and Kiaan, highlight her commitment to family values. Despite the tragic loss of Sunjay, Priya’s grace, strength, and dedication to her blended family will continue to inspire those around her. Her story is a testament to the power of reinvention and the enduring importance of love and unity in the face of life’s challenges.


Sources:

  • Zee News
  • NewsX
  • Bollywood Shaadis
  • Hindustan Times
  • EverybodyWiki
  • Filmibeat

Ansi

With over 15 years of experience in Digital Marketing, I’ve honed my skills in understanding what truly engages audiences. Although I’m not a full-time journalist, I’ve made it my mission to deliver news content that is not only rich in detail but also reliable and authentic. My approach is unique—combining my marketing expertise with a meticulous selection of sources, I craft content that stands out for its accuracy and depth. By curating information from the best available resources, I ensure that my readers receive well-rounded, trustworthy insights. My goal is to build a news portal that serves users with comprehensive and genuine content, designed to inform, educate, and inspire.

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